How we did it

ASR Real Estate – De Passage

Incorporating the Valentine Theme

Using the Valentine Theme to ‘dress up’ activation triggers.

Application of Art through Sky Line Sculpture

We created the ‘Theatelage’ concept. ‘Theatre’ and ‘Etalage’ (Dutch for ‘Window’) put together. The installation takes reference from the Sky Line of The Hague.

Building Loyalty

Testing Loyalty Willingness through specific Behavioural Triggers

High Audience Interaction

High Audience Interaction both Online and Offline >40K